Customer Reviews Still Matter!
Posted on May 13, 2016 by Jay Jones
For years, local businesses have been told that customer reviews sites like TripAdvisor can make or break them, but is that still the case?
According to reliable sources and obvious online campaigns, some local business owners are starting to doubt those ways, many restaurant owners that we have spoken to over the last six months to a year have reiterated their lax attitude on TripAdvisor reviews to us.
The potential anonymity of TripAdvisor and its use as a punching bag for hated figures in the media has given owners and customers alike a healthy dose of scepticism when approaching reviews on any particular restaurant. Can you really trust customer reviews anymore?
